When a social-media startup approached TARC Solutions, they needed more than a UI refresh — they wanted to turn content creation into a friction-free experience.
Our goal: craft an interface so intuitive that anyone could record, edit, and share videos in minutes — no editing background required.
Combine powerful video tools with an effortless, creator-friendly flow
Design for mobile and tablet, ensuring speed, clarity, and responsiveness
Support real-time previews, gesture editing, and dark/light modes
Keep performance tight while maintaining a visually premium feel
Research & Strategy
We analyzed top video-editing apps, mapped user pain points, and defined a design that prioritized simplicity and speed.
Wireframing & Prototyping
Using Figma, we created interactive prototypes of the recording → editing → sharing journey, reducing user friction at every step.
UI Design & Branding
A fresh, modern aesthetic aligned with each app’s brand identity — minimalist layout, custom icons, micro-animations, and adaptive color schemes.
Testing & Refinement
Through multiple usability rounds, we refined gestures, button placement, and navigation — achieving a smoother flow and faster editing times.
By blending design psychology with motion-focused UX, TARC Solutions turned complex video editing into a delightful, creator-first experience — positioning the client as a serious contender in the social-media space.
This project showcased our ability to craft intuitive and visually appealing UI/UX designs tailored to user needs. By blending creativity with functionality, we delivered a high-quality solution that positioned the app for success in the competitive social media space.
Let’s discuss your vision.
At TARC Solutions, we are more than just a technology company—we are a team of passionate creators, innovators, and problem-solvers dedicated to crafting the future of digital experiences.